First things first; while Spotify communications are made up of the four elements, the Logo is the focal point — an instantly recognisable symbol of the brand. That’s why it’s important to use the Logo exactly as specified in these guidelines. Our Logo is the combination of a simple and modern Wordmark with the Icon. The Icon stands for a lot of things — streaming of course, but also sound waves and movement, as well as sharing and community. We are very proud of our Logo, and would appreciate it if you could follow these guides to ensure it always looks its best.

The Logo → Space between the Icon & Wordmark The Space between the Icon and the Wordmark is equal to the counter space in the ‘o’ of the Wordmark.

Our Colours Spotify has always been green, and that won’t change. While embracing a much more colourful language in our brand communications, Spotify Green is our resting colour, used only in situations where the brand palette is not being used.

Rules with Colours Spotify Green should only ever sit on white, black, or a non-duotoned photograph. Spotify Green will mostly exist in the app. Spotify Green should never be used as or with a colour from the brand palette, or a duotoned image.